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Ford unveils low-cost Fathom electric pickup with home backup

Ford has announced its Fathom electric pickup, which will start at about $28,350 and launch next year. The truck has a built-in inverter able to send more than 10 kW of power into a home without a separate wall unit, allowing it to act as a backup battery during blackouts, according to Ford. Ford also gave prices for two new chargers, a Home Power Station at about $650 and a Home Backup Power package at about $2,100, both well below its first-generation hardware, though final pricing is still pending. The Fathom is the first vehicle on Ford's Universal Electric Vehicle Platform. The announcement follows Ford ending production of the F-150 Lightning in December 2025 and losing about $13 billion on EVs since that program began, per Fortune.

Key facts

  • Ford says installing existing V2X chargers can cost up to $10,000, per TechCrunch.
  • Ford targets a 50 percent discount on its Home Power Station versus the $1,310 Charge Station Pro.
  • Ford aims for about $3,123 for the home power station with backup panel, versus a typical $5,205.

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Why it matters

Ford is positioning an electric pickup as a home power source as it reshapes its EV lineup after losses on the Lightning.

What changed

  1. First published from The Verge, Fortune, TechCrunch and Ars Technica