Young US drivers turn back to sedans
Sedans are making a comeback among young American drivers, according to Fortune. A September analysis by Compare.com of more than 58 million auto insurance quotes found eight of Gen Z's ten most commonly driven models are sedans. The top three are the Honda Civic, Honda Accord and Toyota Camry. Kelley Blue Book data from Cox Automotive shows a new compact car averaged $27,977 in September, while a compact SUV averaged $37,614. Ford and GM, which had dropped the segment, are reconsidering it.
Key facts
- A February Escalent survey of over 1,000 teens aged 14 to 19 found 51 percent expect to drive a sedan.
- A May 2025 YouGov study found 37 percent of Americans aged 18 to 29 drive a sedan as their main vehicle.
Summarised with AI from 1 sourceRead our AI policy
Why it matters
Shifts in young buyers' preferences could influence which vehicle segments automakers invest in.
What changed
First published from Fortune