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SpaceX AI profit rises as Grok Bot usage spikes despite cost concerns

Elon Musk says the expense of running Grok Bot is unsustainably high, while the service reaches 800,000 paid weekly users and contributes to a $431 million profit for SpaceX's Super Intelligence division after one‑time costs. AI now accounts for 52 % of the company's revenue, and some users reported usage caps hitting 100 % over the Halloween weekend.

Key facts

  • Musk has not disclosed future changes to subscriber usage limits.
  • Businesses are the fastest‑growing Grok Bot user group, employing it for IT, sales, marketing and engineering.
  • Grok Bot, launched in August, can browse websites, draft emails and process invoices across apps.

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Why it matters

The profit shows AI's growing financial impact despite rising operational costs.

What changed

  1. First published from TechCrunch and Fortune