Bangkok, Thailand
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Bangkok to host Asian music contest on 14 Nov despite low ticket sales

The Asian music contest will take place on 14 Nov in Bangkok, featuring eleven participating nations. Ticket sales are reported as slow, while India, Japan and China will not join the event. Executive producer Assaf Blecher says three years of preparation have built public interest. The competition will be shown live on television in the participating countries and streamed on YouTube. Eurovision, the world’s largest televised live music show, attracted 131 million viewers in 2026.

Key facts

  • Eleven Asian nations are scheduled to compete in Bangkok.
  • Assaf Blecher is the executive producer of the contest.
  • The event will be broadcast on YouTube as well as national TV channels.
  • Eurovision’s 2026 audience reached 131 million viewers worldwide.
  • India, Japan and China have opted out of participation.

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Why it matters

The contest highlights regional cultural exchange and could boost tourism for Bangkok.

What changed

  1. First published from Asharq Al-Awsat