JYP Entertainment announces new boy band oftheblue for next year
JYP Entertainment says it will debut a new boy band called oftheblue in 2027. The group will be the label's first male act since KickFlip in 2025 and will operate under the Squ4d imprint. The name combines the phrase “out of the blue” with the colour blue, which the company says symbolizes endless possibilities, freedom and youth.
Key facts
- oftheblue will be managed under JYP's Squ4d label.
- JYP previously launched the girl group Nmixx.
- JYP Entertainment is described as a K‑pop powerhouse.
- KickFlip debuted in 2025 as JYP's last boy band before oftheblue.
- The colour blue in the group's name is meant to convey youth and freedom.
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Why it matters
The launch marks JYP's first male group in two years, expanding its K‑pop roster.
What changed
First published from Yonhap